Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Adrian from NSW for donating $43.99 worth of toys, including a Hot Wheels Ready To Race Car Orange

Thanks Margaret from VIC for donating $50.00 worth of toys

Thanks Judy from QLD for donating $50.00 worth of toys

Thanks Vanessa from VIC for donating $40.99 worth of toys, including a Squishmallows 16 Inch Wave 16 Assorted A

Thanks Ma from QLD for donating $40.00 worth of toys

Thanks Lauren from NSW for donating $67.98 worth of toys, including a Leapfrog Fun-2-3 Instant Camera

Thanks Stephanie from QLD for donating $30.00 worth of toys

Thanks Megan from NSW for donating $251.39 worth of toys, including a 5 Surprise Mega Gross Minis Series 2 Assorted

Thanks Natasha from VIC for donating $16.49 worth of toys, including a Barbie Dreamtopia Fairy Doll With Clip On Wings Assorted

Thanks kirsty from VIC for donating $100.00 worth of toys

Thanks Pauline from QLD for donating $28.99 worth of toys, including a Barbie Family Puppy Slumber Party

Thanks Farnoosh from NSW for donating $129.95 worth of toys, including a Baby Shark Mini Tablet

Thanks Dennis from NSW for donating $26.98 worth of toys, including a Bandai Gundam Infinity 4.5 Inch Figure Barbatos ASW-G-O8

Thanks Lynda from QLD for donating $50.00 worth of toys

Thanks Jodie from ACT for donating $530.83 worth of toys, including a Squishmallows 16 Inch Wave 16 Assorted A

Thanks Warren from VIC for donating $78.98 worth of toys, including a LEGO Speed Champions Ferrari F40 Supercar

Thanks Jeffrey from NSW for donating $101.99 worth of toys, including a LEGO City Police Station

Thanks Patricia from NSW for donating $40.00 worth of toys

Thanks John from NSW for donating $50.00 worth of toys

Thanks Lin from NSW for donating $10.49 worth of toys, including a Baby Shark Mini Tablet